Author

Posts by: Noelina Rissman
Noelina Rissman is the Content Lead at Constructor, driving content strategy and thought leadership in ecommerce search & product discovery. With 8+ years in content marketing, she specializes in research-driven content for B2B brands. Previously, she strategized and created content for SaaS companies like Pasito, Oyster, and Chipper Cash. Noelina holds a B.S. in Journalism and a B.A. in Spanish and International Studies from Iowa State University.
September 23, 2025
The Top 10 Takeaways from the State of Ecommerce 2025
Ecommerce in 2025 looks very different from just a few years ago. The shopper journey is non-linear and increasingly shaped by AI, social platforms, and shifting trust signals.
August 28, 2025
Conversational Search for Ecommerce: The Future of Natural, Frictionless Shopping Experiences
Today’s shoppers expect more than a search box. They want the experience to feel like ChatGPT for shopping, where the site understands their intent, anticipates their needs, and delivers results that feel almost like mind reading. In other words,...
September 23, 2025
The Top 10 Takeaways from the State of Ecommerce 2025
Ecommerce in 2025 looks very different from just a few years ago. The shopper journey is non-linear and increasingly shaped by AI, social platforms, and shifting trust signals.
August 28, 2025
Conversational Search for Ecommerce: The Future of Natural, Frictionless Shopping Experiences
Today’s shoppers expect more than a search box. They want the experience to feel like ChatGPT for shopping, where the site understands their intent, anticipates their needs, and delivers results that feel almost like mind reading. In other words,...
March 21
2023
What Are the Best Ecommerce Search Engines?
Noelina Rissman

Noelina Rissman
March 16
2023
What 99% of Product Search Engines Get Wrong
Noelina Rissman

Noelina Rissman
February 28
2023
All About Natural Language Search Engines [+ Examples]
Noelina Rissman

Noelina Rissman
February 21
2023
How Search Intelligence Maximizes Ecommerce Outcomes
Noelina Rissman

Noelina Rissman
February 16
2023
Maximize Your Ecommerce Search Bar Conversions
Noelina Rissman

Noelina Rissman
January 6
2023
The Hidden Costs of Broken Internal Site Search
Noelina Rissman

Noelina Rissman
December 21
2022
How NLP Ecommerce Search Can Boost Your Revenue
Noelina Rissman

Noelina Rissman
December 8
2022
How to Sell Excess Ecommerce Inventory This Holiday Season
Noelina Rissman
Noelina Rissman
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