Constructor Blog | Ecommerce Search Industry and Product Information | Noelina Rissman

Author

Noelina Rissman is the Content Lead at Constructor, driving content strategy and thought leadership in ecommerce search & product discovery. With 8+ years in content marketing, she specializes in research-driven content for B2B brands. Previously, she strategized and created content for SaaS companies like Pasito, Oyster, and Chipper Cash. Noelina holds a B.S. in Journalism and a B.A. in Spanish and International Studies from Iowa State University.

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Personalized product recommendations enhance discovery by surfacing items that align with real-time behavior and past interactions, often helping shoppers find what they didn’t even know they wanted.

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