Author

Posts by: Noelina Rissman
Noelina Rissman is the Content Lead at Constructor, driving content strategy and thought leadership in ecommerce search & product discovery. With 8+ years in content marketing, she specializes in research-driven content for B2B brands. Previously, she strategized and created content for SaaS companies like Pasito, Oyster, and Chipper Cash. Noelina holds a B.S. in Journalism and a B.A. in Spanish and International Studies from Iowa State University.
September 23, 2025
The Top 10 Takeaways from the State of Ecommerce 2025
Ecommerce in 2025 looks very different from just a few years ago. The shopper journey is non-linear and increasingly shaped by AI, social platforms, and shifting trust signals.
August 28, 2025
Conversational Search for Ecommerce: The Future of Natural, Frictionless Shopping Experiences
Today’s shoppers expect more than a search box. They want the experience to feel like ChatGPT for shopping, where the site understands their intent, anticipates their needs, and delivers results that feel almost like mind reading. In other words,...
September 23, 2025
The Top 10 Takeaways from the State of Ecommerce 2025
Ecommerce in 2025 looks very different from just a few years ago. The shopper journey is non-linear and increasingly shaped by AI, social platforms, and shifting trust signals.
August 28, 2025
Conversational Search for Ecommerce: The Future of Natural, Frictionless Shopping Experiences
Today’s shoppers expect more than a search box. They want the experience to feel like ChatGPT for shopping, where the site understands their intent, anticipates their needs, and delivers results that feel almost like mind reading. In other words,...
April 7
2025
Beyond Keywords: How Modern Onsite Search Optimizes the Ecommerce Experience
Noelina Rissman
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Noelina Rissman
April 1
2025
B2B Ecommerce Platforms: A Complete Guide for Merchandisers
Noelina Rissman

Noelina Rissman
March 12
2025
How AI Solutions for Ecommerce Enhance Personalization, Efficiency, and Sales
Noelina Rissman

Noelina Rissman
March 6
2025
How AI Recommendation Engines Enhance Ecommerce Product Discovery and Drive Conversions
Noelina Rissman

Noelina Rissman
February 18
2025
How Optimized Product Search Enhances Your Retail Media Network Strategy
Noelina Rissman
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Noelina Rissman
February 12
2025
What Is a Composable Commerce Platform?
Noelina Rissman

Noelina Rissman
February 5
2025
Ecommerce Landing Page Best Practices [+ Examples]
Noelina Rissman

Noelina Rissman
January 31
2025
Why Search is the Key to Better Ecommerce Catalog Management
Noelina Rissman

Noelina Rissman
January 22
2025
AI in Ecommerce: ROI-Driven Use Cases and Benefits
Noelina Rissman

Noelina Rissman
December 3
2024
The Ultimate Guide to Building an Effective Online Merchandising Strategy in 2025
Noelina Rissman

Noelina Rissman
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