Author
Posts by: Noelina Rissman
Noelina Rissman is the Content Lead at Constructor, driving content strategy and thought leadership in ecommerce search & product discovery. With 8+ years in content marketing, she specializes in research-driven content for B2B brands. Previously, she strategized and created content for SaaS companies like Pasito, Oyster, and Chipper Cash. Noelina holds a B.S. in Journalism and a B.A. in Spanish and International Studies from Iowa State University.
January 9, 2026
Retail Product Discovery: How Modern Retailers Help Shoppers Find What They Want — And What’s Next
Not long ago, online shopping followed a predictable rhythm: a customer searched, browsed a few products, and checked out — often without leaving a single site. Over the years, that path has splintered, fragmented by an increasing number of...
September 23, 2025
The Top 10 Takeaways from the State of Ecommerce 2025
Ecommerce in 2025 looks very different from just a few years ago. The shopper journey is non-linear and increasingly shaped by AI, social platforms, and shifting trust signals.
January 9, 2026
Retail Product Discovery: How Modern Retailers Help Shoppers Find What They Want — And What’s Next
Not long ago, online shopping followed a predictable rhythm: a customer searched, browsed a few products, and checked out — often without leaving a single site. Over the years, that path has splintered, fragmented by an increasing number of...
September 23, 2025
The Top 10 Takeaways from the State of Ecommerce 2025
Ecommerce in 2025 looks very different from just a few years ago. The shopper journey is non-linear and increasingly shaped by AI, social platforms, and shifting trust signals.
April 14
2025
Ecommerce AI: Shaping the Future of Online Retail Profitability
Noelina Rissman
Noelina Rissman
April 7
2025
Beyond Keywords: How Modern Onsite Search Optimizes the Ecommerce Experience
Noelina Rissman
Noelina Rissman
April 1
2025
B2B Ecommerce Platforms: A Complete Guide for Merchandisers
Noelina Rissman
Noelina Rissman
March 12
2025
How AI Solutions for Ecommerce Enhance Personalization, Efficiency, and Sales
Noelina Rissman
Noelina Rissman
March 6
2025
How AI Recommendation Engines Enhance Ecommerce Product Discovery and Drive Conversions
Noelina Rissman
Noelina Rissman
February 18
2025
How Optimized Product Search Enhances Your Retail Media Network Strategy
Noelina Rissman
Noelina Rissman
February 12
2025
What Is a Composable Commerce Platform?
Noelina Rissman
Noelina Rissman
February 5
2025
Ecommerce Landing Page Best Practices [+ Examples]
Noelina Rissman
Noelina Rissman
January 31
2025
Why Search is the Key to Better Ecommerce Catalog Management
Noelina Rissman
Noelina Rissman
January 22
2025
AI in Ecommerce: ROI-Driven Use Cases and Benefits
Noelina Rissman
Noelina Rissman
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