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How Return Customers Can Drive Order Spikes in Ecommerce

At Constructor, we access petabytes of data across a variety of both B2C and B2B verticals. Given the massive gifting events that just occurred over the past few months (namely Black Friday, Christmas, and Valentine’s Day) and occasions like...

December 9, 2025

Black Friday 2025: What We Learned About Shopper Behavior and Product Discovery

This post was written in collaboration with Vardan Aslanyan, Product Director at Constructor, and Anastasia Yakunina, Data Storyteller at Constructor. Black Friday 2025 was the largest discovery day ever on Constructor’s platform, with 2.27 billion...

How Return Customers Can Drive Order Spikes in Ecommerce

At Constructor, we access petabytes of data across a variety of both B2C and B2B verticals. Given the massive gifting events that just occurred over the past few months (namely Black Friday, Christmas, and Valentine’s Day) and occasions like...

December 9, 2025

Black Friday 2025: What We Learned About Shopper Behavior and Product Discovery

This post was written in collaboration with Vardan Aslanyan, Product Director at Constructor, and Anastasia Yakunina, Data Storyteller at Constructor. Black Friday 2025 was the largest discovery day ever on Constructor’s platform, with 2.27 billion...

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Blurred Curiosity: How a Retailer’s Labeling Mishap Sparked Unintended Engagement

How a Retailer’s Labeling Mishap Sparked Unintended Engagement

Email Recommendations for Offsite Product Discovery: Complement vs Compete?

email recommendations for offsite discovery

Product Badges: Do Badges Help Shoppers Make Faster Decisions?

product badges help shoppers make faster decisions

Personalization Caching: Should Results Change for Users Within a Session?

Eli Finkelshteyn

personalization caching ab testing

Eli Finkelshteyn

Introducing the Experiments Blog: Interesting Learnings from A/B Testing at Constructor

Eli Finkelshteyn

Hexagonal blocks with an outline of a person in the middle

Eli Finkelshteyn

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