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Split/Test Digest
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March 5, 2026
How Return Customers Can Drive Order Spikes in Ecommerce
At Constructor, we access petabytes of data across a variety of both B2C and B2B verticals. Given the massive gifting events that just occurred over the past few months (namely Black Friday, Christmas, and Valentine’s Day) and occasions like...
October 30, 2025
Designing Search: Matching Intent to Attractiveness for Home Goods
Sixty-six percent of home goods shoppers include ecommerce in their buying journey — whether it’s simply to start their research and pre-shop before visiting a store, find showroom pieces online, or take an entirely digital path. But while shoppers...
March 5, 2026
How Return Customers Can Drive Order Spikes in Ecommerce
At Constructor, we access petabytes of data across a variety of both B2C and B2B verticals. Given the massive gifting events that just occurred over the past few months (namely Black Friday, Christmas, and Valentine’s Day) and occasions like...
October 30, 2025
Designing Search: Matching Intent to Attractiveness for Home Goods
Sixty-six percent of home goods shoppers include ecommerce in their buying journey — whether it’s simply to start their research and pre-shop before visiting a store, find showroom pieces online, or take an entirely digital path. But while shoppers...
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March 5
2026
How Return Customers Can Drive Order Spikes in Ecommerce
Anastasia Yakunina
Anastasia Yakunina
October 30
2025
Designing Search: Matching Intent to Attractiveness for Home Goods
Nate Roy
Nate Roy
May 27
2025
Still Running Classic A/B Tests? Here’s Why That Might Be a Big Mistake
Polina Egubova
Polina Egubova
April 28
2025
Adapting Ranking Models to Short-Term Sales Behavior
Nate Roy
Nate Roy
October 4
2024
Product Badges: Do Badges Help Shoppers Make Faster Decisions?
Nate Roy
Nate Roy
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