Author
Posts by: Nate Roy
Nate Roy is Sr. Director of Brand & Content at Constructor. He is passionate about building seamless and interconnected customer journeys that deliver truly differentiated value at each stage — drawing heavily from his background in customer success and sales roles. Prior to Constructor, Nate was Director of Presales Engineering at Paperless Parts, Sales Engineering manager at Salsify and Technical Consultant at HubSpot.
April 22, 2025
A/B Testing Strategies to Drive More Revenue Through Recommendations
Product recommendations can make the difference between a single-item purchase and a full cart, but with limited real estate across your homepage, product pages, and cart, every decision about how to design, display, and populate them matters.
March 28, 2025
Relevance vs Attractiveness in On-Site Search: What's the Difference?
The data has spoken. It’s not enough for ecommerce site search to be “relevant.” Results must be attractive to drive revenue.
April 22, 2025
A/B Testing Strategies to Drive More Revenue Through Recommendations
Product recommendations can make the difference between a single-item purchase and a full cart, but with limited real estate across your homepage, product pages, and cart, every decision about how to design, display, and populate them matters.
March 28, 2025
Relevance vs Attractiveness in On-Site Search: What's the Difference?
The data has spoken. It’s not enough for ecommerce site search to be “relevant.” Results must be attractive to drive revenue.
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